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Should you raise money for a self-storage deal from partners or investors?

Short answer: There are two main routes. Partners usually share ownership, votes and the loan, which reduces your own liability; Mark sees this as a good way to start. Investors hand over capital and step back, usually through a syndication, which takes more experience, legal structure and trust.

Partners #

  • Everyone usually has the same type of ownership, with votes and cash flow tied to ownership percentage.
  • All partners are usually on the loan, which reduces your personal debt exposure.
  • You give up some control, so agree up front on goals: how long to hold, the exit, and each person’s role (including who handles tax filings and decisions).
  • Look for people already building wealth through real estate: local investor groups, exchange groups, social media groups and your own network. Lead with your strengths, such as finding and underwriting deals or overseeing management.
  • Have an attorney prepare an operating agreement, ideally in draft before you start those conversations.

Investors #

Investors give you their money and step back; you are responsible for the results. This is usually done as a syndication, with separate ownership classes for sponsors and investors, and investors typically aren’t on the loan. It requires a good securities attorney and following their guidance closely.

Mark still uses both approaches. He suggests first-time buyers, especially those with a limited track record, start with partners.

Related answers #

Source: Mark’s post How to Raise Private Money for Your First Self-Storage Deal