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A Different Approach to Using Google Marketing to Attract Customers

A Different Approach to Using Google Marketing to Attract Customers

by Mark Helm | Jul 7, 2023 | Buy Self Storage

When coaching people on their self-storage journey, I often say, “I reserve the right to be wrong.” I am going to say that here as well. Anything I say in this episode could be wrong, and I may change my mind later. I hope someone in the industry reads this and...
Innovations in Self Storage: Leveraging Automation and Innovations for Growth

Innovations in Self Storage: Leveraging Automation and Innovations for Growth

by Mark Helm | Jun 30, 2023 | Buy Self Storage

A lot has changed since I first dipped my toes into the self-storage waters in 1995. Perhaps the most interesting and fast-paced changes have revolved around tech innovations. Not all tech innovations are right for your facility. I have often said that one needs to...
My Philosophy on Site Selection and Feasibility Analysis for Self-Storage Facilities

My Philosophy on Site Selection and Feasibility Analysis for Self-Storage Facilities

by Mark Helm | Jun 16, 2023 | Buy Self Storage

I hear it almost daily from someone, “I see self-storage facilities everywhere.” If you’re considering entering the self-storage industry, or for those of us in it and growing our business, one of the most critical steps is selecting the right site...
Exit Strategies and Valuation: Preparing for a Successful Sale of Your Self Storage Facility

Exit Strategies and Valuation: Preparing for a Successful Sale of Your Self Storage Facility

by Mark Helm | Jun 9, 2023 | Buy Self Storage

We talk a lot about buying self storage in these episodes. Let’s discuss selling. Believe it or not, there is a skill to successfully selling a self storage project and maximizing your returns yields for your partners and investors. Like most things in my life, I have...
Headache Averted: 5 Lessons Most Self-Storage Operators Learn the Hard Way (But Not You)

Headache Averted: 5 Lessons Most Self-Storage Operators Learn the Hard Way (But Not You)

by Mark Helm | May 26, 2023 | Buy Self Storage

There is one big benefit from having been in and around the self storage business for almost 30 years ( in other words being old). You learn some lessons you did not and could not have known when you began. Let me share five of the lessons about self storage...
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