Too Much Data, What Does It Mean?

Too Much Data, What Does It Mean?

I have said before about self storage, “Make data-driven decisions.”   I try to do that. But it’s getting hard. Real hard, in my opinion. In my humble opinion, there are two big issues with data today in the self storage industry. The first is how it is collected, and...
Self Storage Online Marketing

Self Storage Online Marketing

Let’s talk about online marketing for a self-storage facility. Let me start by saying I am not an “expert” in online marketing for self-storage facilities. But I have never worked with an “expert” that has generated any results period,...
I Want To Hear From You.

I Want To Hear From You.

This week it is hard for me to talk about self-storage and ignore what is going on in the country at the moment. So, let’s talk about it. I am not sure when you see this, but at the moment we are slowly coming out of quarantine from COVID-19 (still no vaccine), and...