by Mark Helm | Sep 24, 2016 | Self Storage Management
I often say, “If you keep your eyes on five things in self storage you’ll do great.” What’s strange is that very few people ever ask me what those five things are. Very strange. Part of building a thriving self storage business is tracking these top 5 self storage...
by Mark Helm | Aug 27, 2016 | Self Storage Management
OK, I made another mistake. I wrote and filmed a different post for this week. Then I came down to our new facility in Florida today and left the camera with this week’s video in it at home. In that episode I wrote about anther mistake I made around the upcoming Self...
by Mark Helm | Jun 18, 2016 | Self Storage Management
There are a lot of good self storage management software packages out there. Most of them are very good. Over the years I have used three different programs and, for the most part, I haven’t been disappointed with any of them. That’s why I resisted changing to Site...
by Mark Helm | Jun 11, 2016 | Self Storage Management
It’s a brave new self storage world out there, especially in marketing. When I first got in the business on December 31, 1999, over 80% of our new customers came from Yellow Pages ads. Remember those? The last yellow page ad I ran was in 2013 and the cost per new...
by Mark Helm | Jun 4, 2016 | Self Storage Management
Do you sell retail items in your self storage facility? I think you’re missing the boat if you don’t put a real focus on retail sales. I know, I know…you’re in the business of renting units and selling retail items or renting trucks is a hassle that takes...
by Mark Helm | May 28, 2016 | Self Storage Management
I hate companies that have a computerized, punch-in-the –last-name-with-your-key-pad answering systems phone systems. I hang up. Unless I have no choice but to deal with them – like the phone or cable company. And then I hate it even more. By the time I finally...
