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Four Pitfalls To Watch Out For When Doing Self-Storage Conversions

by Mark Helm | May 10, 2019 | Build Self Storage, Buy Self Storage, Self Storage Business Planning

It has become very popular in the self-storage industry today, to do conversions as an entry point into the business, or as a way to expand your self-storage business. I like them very much and wrote an article about it for Inside Self-Storage a few months ago....
Some Misconceptions About Kiosks in Self-Storage

Some Misconceptions About Kiosks in Self-Storage

by Mark Helm | Apr 26, 2019 | Self Storage Business Planning

One of the big trends in self-storage today is the use of a kiosk. There are a lot of self-storage companies that just use the kiosk and no onsite managers. In the old days, it was primarily just companies with smaller facilities. Now, there are many companies that...
State of The Self-Storage Industry

State of The Self-Storage Industry

by Mark Helm | Apr 19, 2019 | Build Self Storage, Buy Self Storage, Self Storage Business Planning

I want to take a few Episodes and share some of the take away I have from attending the Inside Self Storage Convention a few weeks ago in Las Vegas. We are now in an industry that is growing and evolving at a fast rate, and it is important to keep our finger on the...
Retargeting In Today’s Self-Storage Marketing

Retargeting In Today’s Self-Storage Marketing

by Mark Helm | Mar 29, 2019 | Self Storage Business Planning, Self Storage Management

I know most of us to turn over the marketing of our self-storage facilities to vendors to handle because, for many of us, it is a world we don’t want to figure out. It is really like learning a foreign language. Add the leavers and dials needed for marketing, it seems...
How To Analyze A Self Storage Expansion

How To Analyze A Self Storage Expansion

by Mark Helm | Mar 23, 2019 | Build Self Storage, Self Storage Management

In today’s reality of an overbuilt market in many parts of the country, it is important that we have a good strategy as an entry point or an expansion point into the self-storage business. I have discussed conversions in detail over the past few months. If you are...
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