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The Storage Business I Knew Is Gone—Here’s What’s Coming Next

The Storage Business I Knew Is Gone—Here’s What’s Coming Next

by Mark Helm | Sep 11, 2026 | Market Trends & Outlook

So as I look into the future as part of what I regularly do as a business owner, I am realizing the self-storage business of before will most likely not be the industry of the future. If you relate to...

What the Jobs Report, CPI, and Bond Market May Be Telling Us About Interest Rates

What the Jobs Report, CPI, and Bond Market May Be Telling Us About Interest Rates

by Mark Helm | Aug 14, 2026 | Market Trends & Outlook

It has been a while since I used an SBA loan to develop some storage, but I am in a deal where we are using it now for a boat and RV development. We are racing to get it closed by Sept. 14 because the...

Self-Storage Myth Number 2: REITs Outperform Small Self-Storage Owners

Self-Storage Myth Number 2: REITs Outperform Small Self-Storage Owners

by Mark Helm | Apr 17, 2026 | Market Trends & Outlook

I hear partners, people I coach, and investors ask the question, “How can a smaller independent owner compete today with REITs or a big institutional player today? They have a lot more money and people,...

Mark Helm’s Self Storage Outlook for 2026

Mark Helm’s Self Storage Outlook for 2026

by Mark Helm | Jan 23, 2026 | Market Trends & Outlook

In 1995, I had an Acquisition Director for Storage Trust, a REIT at the time, tell me “Basically, self-storage is a boring and slow industry. Not many changes.” That is certainly not the case in 2026....

The Greatest Economic Shift of Our Lifetime Is Already Underway

The Greatest Economic Shift of Our Lifetime Is Already Underway

by Mark Helm | Jan 2, 2026 | Market Trends & Outlook

An Uncomfortable Reality I hesitated to make this video. I don’t want to sound alarmist or like I am trying to scare people. I’ve seen multiple market cycles over the years. But what I believe is...

The Dark Side of The Self Storage Industry and the Upcoming Bootcamp In Jan. 2026

The Dark Side of The Self Storage Industry and the Upcoming Bootcamp In Jan. 2026

by Mark Helm | Dec 19, 2025 | Market Trends & Outlook

I was glad to see Ron Matejko’s article online about the Slate article on self-storage pricing tactics. I read the same article. Ron is an associate editor for Inside Self Storage. I have been on and off...

Tariffs, Trade Areas, and Self-Storage: Lessons From the “Big Short” – Pt. 2

by Mark Helm | Aug 15, 2025 | Market Trends & Outlook

Last week, we started a conversation about what I’m seeing in the economy, what may be coming next, and how that changes our self-storage strategy, based on research I dug into after hearing Michael Litt...

Tariffs, Trade Areas, and Self-Storage: Lessons From the “Big Short”

Tariffs, Trade Areas, and Self-Storage: Lessons From the “Big Short”

by Mark Helm | Aug 8, 2025 | Market Trends & Outlook

Some dots have connected in my mind recently that are reshaping how I evaluate self-storage trade areas moving forward. Surprisingly, this insight came from digging into the lives and current work of the...

Self-Storage Mid-Year Report 2025 (As Seen by Mark Helm)

Self-Storage Mid-Year Report 2025 (As Seen by Mark Helm)

by Mark Helm | Jun 27, 2025 | Market Trends & Outlook

Let me share what I’ve gathered about the state of the self-storage industry halfway through 2025. This is based on the latest Yardi Matrix data, Radius insights, REIT shareholder reports, and—just as...

From Late Fees to Rent Caps: How Our Industry Keeps Inviting Regulation

From Late Fees to Rent Caps: How Our Industry Keeps Inviting Regulation

by Mark Helm | Mar 28, 2025 | Market Trends & Outlook

I hate to say I told you so… but… I told you so. This headline popped up in my news feed dashboard: Now, I’m sure the storage industry will fight this, and they might even succeed—for now. But make no...

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