Marketing & Customers
Finding and winning self-storage customers: lease-up marketing, landing pages, GSO and AI search, selling benefits and knowing your customer.
- How can a smaller self-storage operator compete with REITs for customers?
- What should you focus on when opening a new self-storage facility?
- How should owners track, test and adjust lease-up marketing?
- How should you set goals and a budget for lease-up marketing?
- Why are millennials an important self-storage customer?
- How can a self-storage facility show up in AI search answers?
- What is GSO (generative search optimization) and why does it matter for self-storage?
- Why do landing pages still matter in self-storage marketing?