Mark Helm, Author at Creating Wealth Through Self Storage

One of the Biggest Mistakes I Made Buying Self Storage

by Mark Helm | Oct 18, 2024 | Buy Self Storage

I have made many mistakes in my self-storage career, but one of the biggest I made early was when I purchased an existing facility with a record storage business. I am writing this because I have seen and worked with a lot of people buying self-storage projects with...

Navigating the Storm: Think through Pricing Strategies in Your Self-Storage Business

by Mark Helm | Oct 11, 2024 | Buy Self Storage

Let’s talk again about algorithmic self-storage pricing strategies used by many in the industry today. I also want to share a warning about pricing strategies in the aftermath of some natural disasters like Hurricane Milton or the most recent hurricane, Helene. As the...

Gaining the Competitive Edge in Self-Storage: How to Conduct a Competitor Analysis

by Mark Helm | Sep 27, 2024 | Self Storage Business Planning, Self Storage Management

Congratulations. You now own at least one self-storage facility. In the old days, we would just set up shop, get our operating system up and running, and turn on the lights. Voila. Soon, our facility would be rented up, or if we just took over an existing one, we...

What Are Good Average and Median Incomes for a Self-Storage Trade Area?

by Mark Helm | Sep 20, 2024 | Buy Self Storage, Financial Analysis of Self Storage

Although I did not attend the most recent Self Storage Association convention in Las Vegas, I have been studying many of the sessions that occurred there. One thing I found very interesting was the presentation that showed the results of StorageMart’s Compound Annual...

The Future Is Here – Security Robots for Self-Storage

by Mark Helm | Sep 13, 2024 | Buy Self Storage

If you had asked me in the 1990s or early 2000s how technology is impacting the self-storage business, I would have asked “What technology?” “Storage is a concrete floor, a steel wall, and a roll-up door. Yes, I guess we have telephones and fax machines, and a...