Mark Helm, Author at Creating Wealth Through Self Storage

Five Mistakes To Avoid When Developing New Self Storage

by Mark Helm | Jul 31, 2020 | Buy Self Storage

Before you dive into self storage ground-up development, it is always good to know other peoples’ mistakes. Fortunately for you today, if you are considering developing storage, I have made a lot of mistakes and can share my experience. I could have made this...

What I Focus on When looking at an Offering Memorandum

by Mark Helm | Jul 24, 2020 | Buy Self Storage

In today’s world, if you are getting in the self storage business, or growing your self storage business, you look at a lot of “Offering Memorandums” (OM). We have to develop a strategy for quickly figuring out which ones we should focus on and which...

How I Am Calculating Self Storage Lease-Up Today

by Mark Helm | Jul 17, 2020 | Build Self Storage, Buy Self Storage, Self Storage Management

I am beginning to re-think how I calculate lease-up in self storage projects. When I first entered into self storage in the mid-1990s as a broker helping a REIT find self storage, they used to assume 5% of their square footage per month would lease-up (wouldn’t...

Too Much Data, What Does It Mean?

by Mark Helm | Jul 3, 2020 | Buy Self Storage

I have said before about self storage, “Make data-driven decisions.” I try to do that. But it’s getting hard. Real hard, in my opinion. In my humble opinion, there are two big issues with data today in the self storage industry. The first is how it is collected, and...

Self Storage Online Marketing

by Mark Helm | Jun 26, 2020 | Self Storage Management

Let’s talk about online marketing for a self-storage facility. Let me start by saying I am not an “expert” in online marketing for self-storage facilities. But I have never worked with an “expert” that has generated any results period,...