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Part 2:  Self Storage Marketing Series – Do You Know How to Find Your Customers Online?

Part 2: Self Storage Marketing Series – Do You Know How to Find Your Customers Online?

by Mark Helm | Aug 4, 2017 | Self Storage Business Planning

We are discussing how to advertise our self storage facilities online in today’s world. It is a subject I didn’t want to learn but had to out of necessity.  I want to share what I have learned and applied so far in the world of online marketing for self storage....
Self Storage Marketing Series – Do You Know How to Find Your Customers Online?

Self Storage Marketing Series – Do You Know How to Find Your Customers Online?

by Mark Helm | Jul 28, 2017 | Self Storage Business Planning

Like I discussed last week, we track everything in our self storage business.  We know where every new customer comes from. Each self storage facility is slightly different, but what is interesting is we can follow the trends and they are almost exactly the same....
A Simple But Effective Exercise To Grow Your Self Storage Business The Smart Way

A Simple But Effective Exercise To Grow Your Self Storage Business The Smart Way

by Mark Helm | Jul 21, 2017 | Self Storage Business Planning

Last week we discussed systemizing your operational systems and procedures. That one business concept can do so much to add value to your self storage business. We also had a five-episode series on how to create a lens into your business by learning how to read and...
Have You Systemized Your Self Storage Operations?  Do You Know Why You Should?

Have You Systemized Your Self Storage Operations? Do You Know Why You Should?

by Mark Helm | Jul 14, 2017 | Self Storage Management

Most people would say there is a big difference between a self storage facility and a McDonald’s restaurant. But is there? I love using McDonald’s as a benchmark company because everyone knows who they are. They were also one of the first to systematize their...
Do You Know What Story Your Numbers Are Telling You? Self Storage Finances Series – Part 5

Do You Know What Story Your Numbers Are Telling You? Self Storage Finances Series – Part 5

by Mark Helm | Jul 7, 2017 | Self Storage Financing

We are back to where we started as we begin the end of this series on self storage finances. Hopefully, you are starting to understand what the financial reports for your business are telling you. Or the reports your soon to be business are generating.  I realized I...
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