It’s time to talk about square foot per capita again. I have run into more and more issues with that metric and think it is time to permanently interrupt the myth that still pervades our industry. That myth is: ….. {explained in video} New to self storage? Start here:...

Let’s look at ways to reduce our insurance cost in 2026 and beyond. This expense line item is doing nothing but going up. Last week we had Terry Campbell of Johnson Insurance visit us in the Inner Circle. Here are some of the tips he gave us last Friday. I think you...

Finally! U-Haul’s President and CEO Joe Shoen took a public stand in opposition to the deplorable pricing practices most of the bigger REITs and institutional players use today, with the absolute worst being Extra Space in my opinion. I am talking about the bait and...

A few weeks ago we had a three-part series on Revenue Strategies designed for 2026. Now let’s focus on the expense side today. Today, let’s go over the expenses I think can be impacted in 2026 and a few general ideas and practices I might recommend doing to achieve...

I am in some partnerships that will be taking over some facilities and doing some expansions. So I have been thinking through some of the spaces our team will have to go through as we prepare to bring these projects online. Given the purpose of these episodes is to...

Two weeks ago I started this series (Episodes 487 and 488). I think it is critical for this year, given what we see in the current self-storage landscape. Effective revenue strategies are going to make the difference between well-performing assets this year and ones...

Last week I started this series, Episode 487, which I think is critical for this year given what we see in the current self-storage landscape. Effective revenue strategies are going to make the difference between well-performing assets this year and those that fall...

In today’s competitive world of self-storage, reducing rates to match or beat your competition can feel like the smart move. There’s a lot of supply, and pricing algorithms are adjusting rates to keep up with what’s happening in a trade area. And consumers often think...

In 1995, I had an Acquisition Director for Storage Trust, a REIT at the time, tell me, “Basically, self-storage is a boring and slow industry. Not many changes.” That is certainly not the case in 2026. This industry is evolving, and evolving at a fast clip. Let me...

Here are some details, benefits, and specials about my premier training program, the Self-Storage Bootcamp. Watch this short video to see if this is for you. For more details and to register, please click here....