The Leadership Series – Become A Great Story Teller

Creating Wealth Through Self Storage

The Leadership Series – Become A Great Story Teller

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<blockquote class="wp-embedded-content" data-secret="PY5DYGdp4G"><a href="https://creatingwealththroughselfstorage.com/podcast/the-leadership-series-become-a-great-story-teller/">The Leadership Series – Become A Great Story Teller</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://creatingwealththroughselfstorage.com/podcast/the-leadership-series-become-a-great-story-teller/embed/#?secret=PY5DYGdp4G" width="500" height="350" title="&#8220;The Leadership Series – Become A Great Story Teller&#8221; &#8212; Creating Wealth Through Self Storage" data-secret="PY5DYGdp4G" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://creatingwealththroughselfstorage.com/wp-includes/js/wp-embed.min.js </script>

After returning from the recent ISS 2022 Expo in Las Vegas, I am more convinced than ever that effective self storage leaders who are moving the needle in their companies and the industry itself are great storytellers.

It does not matter how sophisticated someone is or thinks they are, they will not take the action you suggest unless they can visualize themselves inside a story of why they should.

Great leaders know that.

Effective leaders know that.

Let’s look at what it takes to be a great storyteller in the self storage business.

New to self storage? Start here: Mark’s free 3-part video series

Courses: The QuickStart Academy

Software: Storage World Analyzer

Books: The Creative Method of Wealth Generation · Creating Wealth Through Self Storage

Free tools: 5 KPIs ebook · 4 Critical Metrics · Cap Rate, ROI & IRR Calculator

Store: QuickStart Academy Store

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